We take our commitment to quality very seriously. We travel the world in search for the purest ingredients from the most reputable suppliers to use in our products to ensure that you and your family only receive the very best. When you’re as committed as we are, it comes as no surprise that families trust Sundance as their source for nutritional supplements.



Sundance is more than just a pioneer in nutritional supplements, we’re your source of success! With decades of industry knowledge, state-of-the-art laboratories, top of the line data analyses and innovative technological advancements lead by category experts, Sundance is a brand retailers can depend on.

We’re Involved in Every Step

We are passionate about providing our consumers with the nutritional supplements they need to live happy, healthy, and active lives. By being heavily involved in every step of the formulating and manufacturing process, we are able to guarantee that our consumers are provided with the exceptional quality they deserve for the lowest price.

  • We travel the globe for the purest ingredients, sourced from their natural habitats, when possible, to ensure the benefits they have timelessly been used for.
  • Each Sundance supplier must meet with our strict standards of quality, ethics and dedication to ingredient purity that matches our own.
  • Our Research & Development team stops at nothing to discover, formulate and meet with rising consumer demands and ever-changing trends.
  • processes performed by our in-house world class laboratory to verify and guarantee the quality, safety, potency and bioavailability of each raw material and finished product.
  • Our state-of-the-art manufacturing facilities are located on Long Island in New York. They comply with FDA standards, are UL Certified, GMP Certified and include the equipment necessary to blend, manufacture and package each Sundance product.

By overseeing each step and keeping our processes in-house, we are able to eliminate the outsourcing costs that other companies have. This is how we are able to keep our prices down, our products impeccable, and our customers dancing with satisfaction each and every time!


We’re Fully Certified

Each of our facilities are verified by random audits conducted by the FDA and independent third-party entities, guaranteeing that our facilities are clean, safe, and produce only the highest quality that consumers deserve! We are certified with the following:

  • Underwriter Laboratories (UL) Certified
  • Certified in Good Manufacturing Practices (cGMP compliant)
  • Standard Operating Procedures (SOPs) aligned with cGMP goals
  • CFR Part 111 compliant
  • Compliant with USP standards for heavy metals
  • Compliant with the Nutritional Labeling and Education Act (NLEA)
  • Compliant with the Dietary Supplement Health and Education Act (DSHEA)


We Strive to Help Our Business Partners Thrive

Our goal for our retail partners is one we can share: maximize sales by supplying products that are on-point with consumer demand and drive traffic to your store.

Using state-of-the-art forecasting tools, analyses and decades of industry insight, our dedicated team ensures each Sundance product will not only sell quickly, but will keep customers coming back for more.

Our process, from natural ingredient cultivation to stocking your shelves, is innovated, streamlined and effective. We’ve proven time and time again that our dedicated workforce, GMP certified manufacturing facilities and naturally inspired, health enhancing products come together to create the ultimate results for your retail outlet… even with the change in consumers’ needs for new and classic vitamins and supplements!

Discover yourself why partnering with the leader in natural product demands is the next best move for your business and contact us today!